Searching Engine Optimization to many looks a very complicated and an unmanageable to do which is taken to be an experts work yet even those who have no many years expertize but simply newbies can be able to do for as long as they are ready and willing to take a step into it. And like its known, doing it the right way means moving upward while doing it the bad way means moving downwards and something which can throw you deep down the ditch.
Websites are read by both humans and spiders which means that if a human can’t understand what your contents are all about, the same is mots likely to be on those search spiders and crawlers and which is why SEO is available to help bridge that gap. And remember, its those bots which provide those results to humans basing on any keyword phrase which one did search.
That is why well optimized contents from keywords to all contents stands higher chances of attracting more organic traffic (traffic from search engines) when compared with those which are not well optimized.
You should note that keywords play a great role in any article since they are the ones which makes your post match with what one is searching for and a work which is done by spiders to crawl your contents and match them.
That is why it is very important for you to know how and where you should use keywords on your site if at all you are to rank higher in search engines and results.
How & Where Should You Use Your Main Keywords?
Your Main-Keywords should be used across your entire site right from the domain name to your contents. It is a good idea if you choose a domain name with at least a keyword to your niche and then add some in your Website description, your keyword meta tag and then in your articles including the title and the body.
Unlike in the past when search robots used to read only the titles and the first paragraphs of your post, the recent changes in the way search engines crawl sites made things different and that so far, the entire content is read to match searched phrases. Adding your keywords in the first paragraphs of your post, the middle part and the last ones can help when your content is being matched.
You should know which keywords you should use basing on your overall niche and what you are writing about and focus on them although you don’t have to do keyword-stuffing since that may hurt your rankings. The more you try, the better you will know how it works and the higher you will rank.
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